Usability Analysis of Andalusian Spas’ Websites

Health tourism is booming all over the world, and thermal spa in Spain a type of aimed at integrating with nature, achieving sustainable development. In general, its facilities are located areas specially protected by environmental legislation. This sector attracts an increasingly wide market segment that has become more demanding better informed frequently uses Internet to gather information. Tourists’ shopping consumption habits influenced new information communication technologies (ICTs), making these topic interest among academics professionals. Website development been shown be area innovation for facilities, but evidence also found this experienced difficulty adopting ICTs. research sought analyse websites’ usability conducting exploratory investigation different contents. The results reveal use web spas underdeveloped, although have achieved good positions search engines due synergistic effect official websites. That why most them tell their story, detail nature protection spaces. way, turn websites into channels convey tourists commitment environment